Kernel’s technology is unique in the field of brain scanning, acquiring realtime brain activity before, during and after a psychedelic experience. Measuring where and how psychedelics work in the brain opens the door to new frontiers of discovery and radical cognitive improvement.
We took our inspiration from the core brand concept of ‘one-of-a-kind’. Each of our minds are incredibly intricate, beautiful, and unique — like precious works of art that we have only just begun to explore. The blue is inspired by the blue tint that Psilocybin bruising imparts in Psylocybe mushrooms.
Process
Credits
Client
CYBIN
CMO
Jackie Poriadjian
Production Company
Tendril
Creative Director
Chris Bahry
Executive Producer
Ivelle Jargalyn
Directors
Eugene Lekh + Eugene Pylinsky
Producer
Leah Wesolowski, Anne Deslauries
Design, Animation, Lighting + Render
Daniel Lepik, Rich Nosworthy, Zachary Corzine,
Aaron Covrett, Trevor Kerr, Yeseong Kim,
Joseph Recoskie, Chris Bahry,
Eugene Lekh + Eugene Pylinsky
Compositing
Chris Bahry
Music + SD
Wavewalkrs
Script Writing
Tara Wright
Voice Over
Tish Iceton